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JSpaeth unit 6

Page history last edited by JT Spaeth 12 years, 2 months ago

As the name might indicate typography is the study of the use and creation type.  Few think about why various type faces (fonts) look the way they do or how those fonts made their way into existence.  Type faces and families of fonts are readily available today due to the explosion of digital media, but historically fonts were slow to develop and did so to meet specific needs.  When a new font was created each letter had to be painstakingly carved out of metal by hand into the correct dimensions, proportions and shapes consistent with the other letters in the set.  And when larger versions of the letter forms were needed the individual letters needed to be recreated in multiple sizes.  Researching the terms, people and inventions below will give you a beginning understanding of typographic issues that have shaped how designers use text today.  Most of the terms describe either a wide category of font styles or the various parts of any given type face.  Some of these parts are universal and occur in all font categories, others are specific for only one type of font.  Please copy this page to your Unit 6 page, research and respond in your own words in sentence form to the following prompts.  DO NOT COPY AND PASTE FROM YOUR RESOURCE!

 

1.  Who was Johannes Gutenberg and why was he important?

Johannes Gutenberg was a black smith, a gold smith from a small mining town of Mainz in southern Germany, he introduced the printing press that used movable letters to easily print papers easier instead of rewriting them down. The letters were first used by Chinese people that were made of clay, Johannes Gutenberg reinvented the idea by making them out of wood and metal.

 

2.  How did his invention change how information was spread?

Books and papers were all written by hand, like the bible it was written by hand from monks, and well educated officials. It got very tedious, but when the printing press was made by Johannes Gutenberg it made reproduction of literature very hard and not available to everyone. But with the printing press it made literature open to everyone.

 

3.  Briefly describe how his invention worked.

It used movable print that you could rearrange into sentences and paragraphs. Much easier then writing by hand.

 

4.  Define the following terms:

     Point size: The relative measurement of font size.

     Tracking: The space between letter.

     Kerning:Adjusting letters to make it visually pleasing.

     Leading:Refers to the distance between the baseline.

 

5.  Describe the characteristics of a serifed font, a sanserif font and a script font?

  seriffonts are semi-structural details on the ends of some of the strokes that make up letters and symbols. while San serifed is more bulky and type witter like.

 

6.  Define the following typographic terms:

     Baseline: vertical distance of the base lines of consecutive lines in a paragraph is also known as line height

     X-height: refers to the distance between the baseline and the mean line

     Descender The potion of a letter that extends below the baseline

     Serifs structural details on the ends of letters.

     Stem

7.  Using the font Adobe Caslon Pro use illustrator to create a diagram for each of the previous terms that highlights those specific parts of a typeface.  Save those examples as a png file and place them in this table in the appropriate cell.  Make sure to name it first initial last name and what it is (ie.  spersonbaseheight.png)

 

 

 

 

 

baseline
x-height
ascender
descender
serif

stem

 

Intro to typography

http://inventors.about.com/od/gstartinventors/a/Gutenberg.htm

 

Copy and Paste this table into your Unit 6 page and fill with the correct assignment.

Design 1

Design 2

Design 3
Design 4
Cube layout
Photo of final display

 

Copy and paste these questions into your Unit 6 page and respond to them writing in complete sentences and offering specific evidence from your work to justify each response.  At minimum restate the prompt and do not begin a sentence with "It".  Use correct punctuation, capitalization and spelling.

 

1.  Explain how you used the elements of art in this entire series of assignments to create the principle of unity.  Your response should include specific references to all aspects: squares, cube and final display.

Throughout most of my squares i used a triangle as a a back ground and had the letters either as a chunk taken out of them or embedded in it. In my forth square i used an implied line to cut the rectangle in half. 

 

2.  Explain how you approached the decision of where and how much color to place within your various pieces.  Was there a consistent way you approached color or was it more random and why?

It's mostly consistent through out the squares, i have my first two straight black and white , while my third and fourth are strictly black and shades of gray. 

 

3.  Describe some ways you created the concept of continuation and movement from one side of the cube to others.  Do you predominately use one idea or approach or did you use a different idea for each side and why?

I Used a single yellow line to unite all the sides and i had one half of a "D" start on a side flap and end on the bottom flap.

 

4.  Explain your idea for the display piece.  The goals for that portion were to create a visual unity, depth and movement.  How did you

I created movement and depth through the piece because i used the same yellow line to lead the viewer through from the very middle to the left, then to the right, then to the left, and then to the right, then had it loop around a square to lead the viewer off the piece. 

 

 

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